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Events

Every year, IAA organizes and leads global and in-market industry forums, webinars, events, and educational academies, providing IAA members with the opportunity to participate.

Marketing in a World of Change- Navigating the Tightrope

Marketing in a World of Change- Navigating the Tightrope
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Date/Time:
Date(s) - October 23, 2024
4:30 pm - 7:00 pm EST

Location: WPP, 3 World Trade Center, NYC, 15th Floor


Hosted by the IAA North America Chapter and Fordham University, this event was the second in the IAA’s ‘Marketing in a World of Change’ series.

The gathering featured a preview of Fordham’s research and a robust discussion with CM Li Os and industry leaders, including:​

  • Carol Schuster, CMO/SVP Marketing & Business Information at Lafayette 148 New York and President of IAA North America
  • Lisa Clunie, co-Founder and CEO at JOAN Creative​
  • Isys Caffey, Senior Vice President of Communications Strategy at Stripe Theory
  • Aniko DeLaney, Clinical Lecturer of Marketing at Fordham University’s Gabelli School of Business​
  • Genevieve O’Connor, Associate Professor of Marketing at Fordham University’s Gabelli School of Business IAAGlobal
  • Sarah Biegel, Demand Generation Associate at Forbes and IAA North America Rising Marketing Leader​
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