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Events

Every year, IAA organizes and leads global and in-market industry forums, webinars, events, and educational academies, providing IAA members with the opportunity to participate.

Navigating the Tightrope – Marketing in a Polarized World: The Results

Navigating the Tightrope – Marketing in a Polarized World: The Results
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Date/Time:
Date(s) - March 27, 2025
5:00 pm - 7:00 pm EST

Location: Fordham Lincoln Center Campus


Join us on March 27th for the second event in our Marketing in a Polarized World series, presented by IAA North America and Fordham University. Discover groundbreaking research on how brands can lead with values while minimizing risk in today’s deeply divided landscape. As shifting consumer behaviors and media dynamics fuel polarization, this event will reveal key insights for navigating the evolving market.

The gathering will feature the results of Fordham’s research and a robust discussion with CMOs and industry leaders, including:​

  • Amy Weisenbach, Chief Marketing Officer, The New York Times
  • Magdalena Pawelec, Senior Director, Head of Brand Marketing, Whirlpool Corporation
  • Lynn Teo, Chief Marketing Officer, Northwestern Mutual
  • Isys Caffey, President and Head of Strategic Communications and Reputation Management, Stripe Theory

Space is limited, so please register asap: HERE

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